How to Choose a Salon Franchise That Fits Your Business Goals
Daniel Hayes
Are you considering opening your own beauty salon but not sure where to start? With options ranging from hair to niche eyelash studios, the beauty and personal care franchise space is full of opportunity. Let’s walk you through how to choose a salon franchise that fits your business goals, lifestyle, and budget.

Are Salons Profitable?
When we discuss salon franchises, the first thought that comes to mind is hair. While there are plenty of hair salon franchises that we can help with, there are also many other opportunities available surrounding the topic of health and beauty. But how profitable are salons, exactly?
Self-care has become a top priority since the COVID-19 pandemic. Nail and hair services consistently rank among the top personal care services that consumers regularly spend money on. That said, hair and nail salon revenue is estimated to reach $90.9 billion by the end of 2025, with a 0.5% rise in revenue in 2025 alone. Without a doubt, beauty businesses will always be in demand. Let’s explore a few of the possibilities.
Hair Salon Franchise
Hair salons are always sought after, and as an owner, you’ll tap into a steady stream of talented professionals, from stylists who specialze in simple cuts to more complex styles. Running a profitable business that also rewards your staff creates a loyal team and a reliable customer base for years to come.
A hair salon franchise is often a great starting point, leaving room to add additional services for continued growth and revenue opportunities. In addition to getting customers in chairs, selling haircare products is another significant revenue stream for these businesses. As a franchisee, these salons have the potential to be run as semi-absentee or full-absentee franchises, with a strong manager in place to handle the details.
Hair salons are one of the most recognized salon franchise models, so they also benefit from a high level of brand trust and repeat business.
Nail Salon Franchise
Nail services make great franchises not only because they are an inexpensive indulgence to start, but a great manicurist is also a great salesperson for upselling their customers from a simple manicure to a full set of acrylics and artistry upcharges.
Unless you go for a full line of massage chairs, startup equipment can potentially be one of the lower costs in comparison to other franchise businesses.
You can also add a line of related retail products to your nail salon franchise. Items such as nail charms, filing boards, and polishes that are difficult to find locally will delight customers who enjoy experimenting on their own after learning the techniques from your manicure artisans.
Nail salons continue to thrive, mainly thanks to younger consumers who prioritize self-care.
Eyelash and Brow Salon Franchise
Eyelash salons remain one of the fastest-growing segments in our line of beauty salons. Who knew that care, grooming, and now eyelash extensions would spin off into such a niche?
The false eyelashes market is thriving in the makeup and cosmetics industry, driven by fashion trends and personal care consciousness. The global false eyelash market size is estimated to grow by $513.3 million from 2025 to 2029, according to Technavio.
It’s exciting to see what they will come up with next, and how that might benefit the future of this franchise market.
Eyebrow salons are another booming business, offering services ranging from threading to microblading, all in the name of achieving the perfect face-framing look. You may also find both of these salon services combining their efforts as well.
How to Choose a Salon Franchise: What to Look For
Here are a couple of key items to consider when choosing which salon franchise is right for you:

- Budget: Initial investments will vary depending on the type of salon you want to run and other variables, such as the equipment needed to run the salon.
- Franchisor Support: As someone who may be “new to the game”, good franchisor support is key to help you get your franchise off the ground, and continued support is crucial to your continued success.
- Brand Reputation: A brand that consumers already know, like, and trust will put a new franchisee in a great position, where customer loyalty and a healthy consumer base should come much more easily than with a brand that few people recognize.
- Is it a Good Personal Fit? As with any professional venture you consider taking on, you should ask yourself if this franchise calls to your personality, passions, values, and skills.
Your Friendly Franchise Consultant Can Help
The beauty franchise industry is a multi-billion-dollar sector, and an excellent opportunity for a motivated entrepreneur. Concerned about coming from a non-beauty background? Don’t be.
Approximately 90% of franchisees in the hair industry are not hairstylists themselves. As your franchise business consultant, we are here to help you find that perfect match for your goals.
Another benefit? Most franchisees keep their current job while running the franchise, as these businesses are designed for the owner to hire a manager to oversee the day-to-day operations. Considering adding a salon franchise to your portfolio? At Hundred Acre Consulting, we are here to help!

Once we get started together, your franchise consultant will walk you through every step along the way and act as the expert in your corner. If you’re ready to get started, book a call today – we’re ready, too!
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As a Certified Franchise Consultant (CFT), I assist clients in understanding the franchise industry and reaching their business ownership aspirations. My clients benefit from my advice, education, and coaching services. I introduce them to businesses that align with their backgrounds and ambitions, helping them determine whether becoming a franchisee will help them achieve their goals and is suitable for them personally. The mission of Hundred Acre Consulting is to promote community and economic development by aiding families and individuals in achieving their dreams of business ownership. I do that by starting with a portfolio exceeding 800 franchised brands across 78 industries. Hundred Acre Consulting is a comprehensive, certified franchise consulting and referral firm serving clients in the United States, Canada, and 80 countries around the world. My approach is unique as I focus on my clients’ lifestyle goals and financial objectives. I assist my clients in evaluating whether franchising is a viable option to meet their absolute goals and objectives, and if so, which business models would be most effective. For me, understanding the client's reasons comes first, followed by how they can achieve their goals, and finally, what the business does. I began consulting in the nonprofit, entertainment, and franchising sectors in early 2008. Since 1983, I have been coaching emerging and established enterprises and organizations in both the private and public sectors, focusing on business development and contributing to economic and community growth.
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Not every franchise opportunity requires long hours and your undivided attention. Semi-absentee franchise ownership is designed to allow you to earn extra money and create a growing enterprise while continuing your current career or focusing on your family. If you hope to grow your semi-absentee franchise, we’ve put together a few excellent tips to help you get the ball rolling.
If you are looking to invest in a new business model, you may be thinking owning a semi-absentee franchise is a win-win. You can invest your money into a business that comes with a limited time commitment and continue with your career. However, there are unique challenges that come with owning a semi-absentee franchise. Investing in a franchise is a critical business decision that shouldn’t be taken lightly. To help guide potential franchisees on their path to franchise ownership, we’ve brought together a list of the most common challenges that new semi-absentee franchise owners will face. This information will allow you to start on your journey armed with information to be successful no matter what type of franchise you choose to open.
